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- From Business Intelligence to Enterprise IT Architecture, Part 6 Summary
This article, Part 6 of a continuing series, describes the process layer of the Business Integrated Insight architecture and replaces each of 3 common myths with a modern premise.
by Barry Devlin
- Analytics: Why Gut Feel is Just Not Enough Summary
The dynamic, unpredictable and complex behavior of consumers requires organizations to make smarter decisions in order to meet multiple business objectives. Analytics provides organisations with a framework for decision making to help solve complex business problems, improve performance, encourage innovation, and anticipate and plan for change while mitigating and balancing risk.
by Sangeeth Kumar
- Segmentation + Scoring Model + Text Mining + Social Network Analysis = Force Multiplier! Summary
Using the telecom industry as an example, this article explores combining multiple techniques to deliver a complete predictive model.
by Derick Jose
- When Reports Go Bad Summary
Whether static or interactive, strategic, analytical or operational, it’s crucial that reports communicate the right information and that they do so quickly and consisely. Chris Daniels highlights techniques to ensure your reports don’t end up in the trash.
by Chris Daniels
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