(Article URL: http://www.b-eye-network.co.uk/view/)
Sybase, Inc. a provider of enterprise infrastructure, mobile software and mobile services, recently announced several hundred new customers worldwide signed up for Sybase IQ analytics server, the market leader in column-oriented database, in the last year. On the heels of Sybase’s record-breaking revenue year where it reached the billion dollar mark, Sybase IQ is gathering momentum across the globe by adding to its more than 1,200 existing customer base – and showing tremendous growth in emerging markets.
Customers report that they are shifting from traditional database solutions in favor of innovative data warehouse solutions based on a column-oriented architecture in order to address performance issues and support business growth. In some cases, the performance delta between the old and new architecture is 100-fold, raising the potential for dramatically different ways of thinking about data-intensive businesses. Sybase IQ supports massive amounts of data (including unstructured data) and performs lightning-quick complex ad hoc queries at a significantly lower cost than competitors.
“Sybase IQ truly changes the game for our customers. They can achieve analytics feats they never dreamed possible with ordinary data bases,” said Kathleen Schaub, Vice President of Product Marketing at Sybase. “Sybase IQ is especially suited for organizations with extreme analytics requirements such as analytics service providers, financial services and insurance companies. Unbeatable price/performance is why so many customers all over the world are switching to Sybase IQ.”